Limited Seasonal Arrival

For three days only, enjoy two of Japan’s most sought-after strawberries, Amaou and Awayuki, available at all Nijiya Market locations in California from February 27 to March 1.

Sweet, aromatic, and beautifully grown, these premium strawberries are a seasonal treat you don’t want to miss. Limited quantities available while supplies last. Please contact your local Nijiya Market for details.

Amaou

Amaou (あまおう) is one of Japan’s most famous premium strawberries, grown in Fukuoka. The name “Amaou” comes from four Japanese words: Amai (sweet), Marui (round), Okii (big), and Umai (delicious). Known for its large size, vibrant red color, and rich sweetness balanced with gentle acidity.

If you love deep sweetness and a full, satisfying strawberry taste, Amaou is your perfect match.

Awayuki

Awayuki (淡雪) means “light snow” in Japanese — and you’ll understand why at first glance. With its soft blush-pink to white exterior and elegant appearance, Awayuki stands out as one of Japan’s rare premium strawberry varieties. Its flavor is delicately sweet with a smooth, refined finish — subtle yet memorable.

Perfect for gifting, special occasions, or simply treating yourself to something beautifully unique.

About Fresh Foods Master

Fresh Foods Master specializes in sourcing and delivering premium fresh products from Japan to the United States. With a strong commitment to quality, freshness, and authenticity, they carefully select seasonal fruits and specialty items that meet Japan’s high cultivation standards.

By working closely with growers and partners in Japan, Fresh Foods Master ensures that exceptional produce — like Amaou and Awayuki strawberries — reaches customers at peak flavor and condition.